Lantigua Williams & Co. Launches “Shot Caller” Liquor Podcast

Lantigua Williams & Co. has debuted Shot Caller, a podcast featuring in-depth conversations with bartenders, distillers, influencers and artists featuring candid stories about their work and life and what they drink.

Hosted by former Billboard editor Rashaun Hall and Lucinda Sterling, Managing Partner at the New York Times-praised Middle Branch, each bi-weekly episode gives listeners a seat at the bar and unparalleled access to the insiders making and shaping spirits and pop culture.


The initial episodes of “Shot Caller” feature interviews with veteran barman Tim Cooper (Goldbar, Sweetwater Social) of The 86 Company and Complex Media executive/bourbon collector OJ Lima (VH1). Subsequent episodes feature well-known musicians, actors, chefs, writers as well as spirits, hospitality and entertainment executives such as Duff On The Rocks Founder/Chief Cocktail Officer Elayne Duff, DJ/music curator MICK and Starr Rum Founder/CEO and Global Citizens Festival Executive Producer, Jeffrey Zarnow.

“Shot Caller combines my two passions — entertainment and spirits culture,” said Hall, the show’s creator.

“Our goal is to educate and entertain our listeners with lively repartee that will engage, and hopefully make them better drinkers.”

“Lantigua Williams & Co. is so proud to introduce this personal, high-energy podcast that blends the best of liquor culture and pop culture,” said Juleyka Lantigua-Williams, CEO of Lantigua Williams & Co.

“Shot Caller is for anyone with aspirational tastes and a curious palate that enjoys getting the inside track on drink culture.”


Episodes of Shot Caller can be found wherever podcasts are available. All episodes are recorded at Middle Branch bar in the Murray Hill section of New York City.

Rashaun Hall is a spirits and beer writer/enthusiast whose love of liquor culture comes from growing up in his family’s Newark, New Jersey dive bar. He writes for Foodbeast, Chilled and Thirsty, among others. A former editor at BillboardMagazine and MTV News with bylines in Complex, Essence, and Interview Magazines, Hall has the know-how and relationships and relationships to start a happy hour with today’s hottest drinking influencers.

Lucinda Sterling is a bartender and managing partner of Manhattan’s Middle Branch bar and Brooklyn’s Seaborne bar. The Denver native learned her craft behind the sticks at New York’s legendary Milk & Honey bar under the tutelage of craft cocktail icon Sasha Petraske. Each week, she’ll share insider tips for better cocktails, breakdown myths and legends, and offer insights from life behind the bar.


Lantigua Williams & Co., Inc. is a digital production studio founded in 2017 with the mission of supporting storytellers working in audio and film. With its creative and business partners, the company produces podcasts, documentaries, films, and other types of original narrative-driven works.

Founded by Juleyka Lantigua-Williams, the company is committed to producing top-notch audio and visual products. According to the website: “Juleyka has been a multimedia professional for almost two decades. A former staff writer at The Atlantic, she was also the lead editor/ producer of NPR’s Code Switch. She has now turned her focus to creating high-quality audio and video productions using the tenets of journalism she honed over her extensive career. She continues to make inclusion a central theme in her life’s work, while endeavoring to fully understand her own experiences as a hyphenated American.”

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